This guest post comes from the wonderful Casey Watson. I’ve known her husband since high school and actually had the opportunity to help him with his branding/website for Fiscal Fluency a while back. So fun! When I found out Casey was a talented copywriter (who is familiar with the Storybrand marketing framework), I knew I had to hire her write a couple of posts for the Ember & Co community. You’re going to love her! You can check out her …
This guest post comes from the wonderful Casey Watson. I’ve known her husband since high school and actually had the opportunity to help him with his branding/website for Fiscal Fluency a while back. So fun! When I found out Casey was a talented copywriter (who is familiar with the Storybrand marketing framework), I knew I had to hire her write a couple of posts for the Ember & Co community. You’re going to love her! Every business experiences slow seasons, …
Read MoreBusiness Slow? Here are 4 Ways to Improve your Marketing.
THis guest post is provided by Courtney at GigSpark.biz. Courtney hopes to be a resource to people who are looking to join the gig economy, either to supplement their income or as a way to fulfill their dreams of becoming an entrepreneur. You’ve worked single-handedly to build your dream business from the ground up, and you should be proud of all of that hard work! If you want to continue this success, you should also be aware of when it’s …
A couple of weeks ago, I had the honor of being interviewed by VoyageDenver. They’ve been hard at work on their “Trailblazers” series, and my wonderful friend/photographer Kira Whitney nominated me to be part of it. What a fun surprise! Their description of this series:The editorial team has a special attachment to our new series, The Trailblazers: Rewriting the Narrative, because so many of us feel that media portrayals of women have been too one dimensional. Today, women are doing …
Whether you’re excited about the opportunity or dread this becoming the new norm, these resources can help make the transition a little easier.
This is a guest post by ecommerce expert, Rodney Laws, Editor at Ecommerce Platforms. Ecommerce is a fantastic industry to start your entrepreneurial adventure in. There’s so much flexibility in how you can run an online store. Unfortunately, that doesn’t mean you’re looking at a guaranteed home run every time The majority of new ecommerce stores will struggle to get started and amass an audience, with 90% of them failing within the first few months. Here’s why you may be heading to …
Read MoreWhy Your Ecommerce Store Is Struggling To Get Off The Ground
For anyone who’s been around for a while, it’s no secret that I L-O-V-E Dubsado. I sang its praises way back in 2017, and that blog post has turned out to be a huge help to others who are considering a CRM (client relationship management) solution for themselves. I’m so glad! If you haven’t read it yet, you can find it here. However, after three years in the Dubsado Facebook Community – and chatting with business friends who have considered …
Read MoreAn Honest Dubsado Review after 3 Years: 3 Strengths, 3 Tips, 3 Weaknesses (+ 20% off)
Convergent Performance Colorado Springs, CO | Visit Website The Mission of Convergent Performance is to permanently eliminate human error and lost potential. That’s a pretty powerful mission, isn’t it? When Marcie (Convergent Performance’s Director of Creative Services) reached out to me, they were making do with a very dated website presence. Landing on the homepage quickly resulted in overwhelm due to the lack of visual hierarchy and the sheer volume of content. They were the perfect candidate for a fresh …
These “rules” for effective website copy will teach you how to market your business in a way that feels GOOD — to you and to your dream customers.
The more I’ve explored who I really am and how I show up in my business, the more I realized that my “brand” is actually less about being a “hip creative” and more about being a calm and steadfast source of encouragement. This totally shifted how I approached my last brand photoshoot. Here’s why.