The Ember & Co Blog

practical design Advice + encouragement for small businesses

May 24, 2021
Ditch Hustle Culture and Have a Thriving Business: A Podcast Interview with Linsi Brownson

I was recently beyond honored to be interviewed by Linsi Brownson for her Be Brilliant in Your Business Podcast, a creative cocktail of pep talks and practical tools to help small business owners be energized, organized, and inspired. Linsi is a certified life and business coach who specializes in overcoming burnout and building a business lifestyle […]

Read More
January 28, 2021
Your Website: The Hub of Your Online Communication

This post was written by Holly of Holly E Design. We are both local to the Denver area and got connected through a designer-centric Facebook group a few years ago. It's been so fun to have business friends that I can hang out with in real life. We've enjoyed leaning on each other and I […]

Read More
January 11, 2021
The 8 Secrets to a Magnetic Homepage (FB Live Replay)

Feeling lost trying to put together your homepage? You're not alone! In this video, we're going to discuss eight principles I use every time I design a client's homepage, with lots of visual examples and practical tips along the way. (Feel free to skip to 3:15​ to get straight to the content; since this was […]

Read More
October 29, 2020
4 Tips to Find Your Brand Voice (so You Can Write Your Own Content)

This is a guest post by Allison Barnett, a wonderful copywriter who I met when I was presented with the Premier WordPress Web Designer Award a couple of months ago. I absolutely love hiring copywriters to provide valuable content on brand messaging, brand voice, and how to write more effectively as a small business owner. […]

Read More
August 19, 2020
Lessons Learned: Social Media for Small Businesses

This guest post comes from the wonderful Casey Watson. I've known her husband since high school and actually had the opportunity to help him with his branding/website for Fiscal Fluency a while back. So fun! When I found out Casey was a talented copywriter (who is familiar with the Storybrand marketing framework), I knew I […]

Read More
May 3, 2019
5 Tips for Writing Effective Website Copy

These "rules" for effective website copy will teach you how to market your business in a way that feels GOOD — to you and to your dream customers.

Read More
April 26, 2019
How to Show up More Authentically in your Brand Photos

The more I've explored who I really am and how I show up in my business, the more I realized that my "brand" is actually less about being a "hip creative" and more about being a calm and steadfast source of encouragement. This totally shifted how I approached my last brand photoshoot. Here's why.

Read More
April 11, 2019
Magnetic Sincerity: A Reflection on Two Years of Business & Not Fitting In

How burnout, external success, the enneagram, and the death of a friend changed my perspective on what it means to show up in life and business.

Read More
February 1, 2019
Unlocking A Joy-Filled Business With Brand Consistency

There is so much that goes into building a strong, joy-filled business. You aren’t here on accident. Not a chance. You’ve worked hard to get here.  It’s involved more than a few late nights, early mornings, victories, and tears (yep, I’ve been there, too). It’s been a wild ride, but at the end of the […]

Read More
February 16, 2018
The Stress-Free Method To Identifying Your Ideal Client

Raise your hand if you're a small business owner who feels like you've been trying to do it all lately ✋ Yep, I've been there, too. You and I wear a lot of different hats on a daily basis and it can be overwhelming trying to keep your biz afloat while building a foundation that […]

Read More
Caitlin Shannon, Founder of Ember & Co Website Design Studio

Hey, friend.


Let’s take your profits and professionalism to the next level…in a way that is authentic, practical, and sustainable.

The most successful (and sane) brand marketing is authentic and infused with purpose. I’m here to uncover your natural superpowers and showcase them.

It's time to bring calm, clarity, and joy to your marketing efforts.

Meet CAitlin

My Favorite Resources: